Annie Armstrong Easter Offering


In 1895, the estimated population of the United States was 68.9 million. It was in that year that a special offering was first collected for missions work in North America. In today’s way of looking at things, the offering probably seems small, only about $5,000. But when you measure the value of the dollar in 1895 compared to the value of the dollar as recently as 2009, that $5,000 would equal approximately $4.52 million (based on the relative share of GDP).

Think of the sacrifice that offering required. Believers, seeing the need to support missions work in the United States, worked together to raise money to help. Small amounts of money were sent to the Home Mission Board (now the North American Mission Board) by individuals and churches across North America to reach their lost neighbors and friends.

In 1934, the offering was named the Annie Armstrong Easter Offering in honor of the first corresponding secretary for WMU.

In 2018, the offering goal is $70 million. Why do we continue to give? Why is the offering so important today? The answer is simple: the offering we give helps our missionary force reach lost people in the United States and Canada for Jesus Christ. While that number is overwhelming, it is even more overwhelming to realize that is three out of four people in North America do not have a personal relationship with Jesus as their Savior and Lord.

How will you support North American missions this year? Will you set a personal giving goal? What plans does your church have? What goal has your church set?

Here are a few simple projects you can easily incorporate into this year’s Easter celebrations to help understand the impact missions across North America.

  • Encourage a NAMB missionary by sending cards or video messages. You can use Week of Prayer missionary contact information or contact missionaries featured in our monthly curriculum.
  • “You’ve been Egged!” Put Easter treats in large, plastic eggs and tie a note (or include it inside) to remind church members to give to the Annie Armstrong Easter Offering. Have children help assemble eggs and then give them out at the beginning of worship services when the offering will be taken at your church.
  • Contact your state WMU or convention office and ask for contact information for a missionary in your area. Ask the missionary for prayer concerns and, if you are able, for a needs list. Challenge your church to pray for this missionary and collect items to help in this ministry.

By incorporating a project like one of these, you’ll remind everyone that giving to missions is an important way to help others learn of Jesus’ love and salvation. And, you’ll plant the seeds that our world needs more short-term and career missionaries across North America and around the world!

For more information, visit There, you will also find promotional resources for the Week of Prayer for North American Missions and the Annie Armstrong Easter Offering and FAQs and Fast Facts.

Promotional Resources for 2018

Annie Armstrong Easter Offering promotional art for 2018, church resources and videos are available for free at


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